A cohesive launch package

Senior designer
@Shopify

tif flowers

tif flowers

tif flowers

Senior brand and product designer @Shopify

Senior brand and product designer @Shopify

Designing growth, onboarding, and platform experiences at scale

Designing growth, onboarding, and platform experiences at scale

tif flowers

Senior brand and product designer @Shopify

Designing growth, onboarding, and platform experiences at scale

What I do

What I do

What I do

What I do

Skills

Skills

01

Visual design

I create digital experiences where brand and interface feel seamless, ensuring every detail contributes to clarity, trust, and delight.

Visual design

02

Interaction design

Through Cursor prototyping, journey mapping, and usability testing, I design flows that anticipate needs and remove friction, helping people move confidently through products.

Interaction design

03

Inclusive systems thinking

By embedding accessibility principles and shaping design systems, I focus on solutions that are scalable, consistent, and welcoming to everyone.

Inclusive systems thinking

04

Collaboration

My soft sill that I use daily is presenting concepts clearly, inviting feedback early, and building alignment across disciplines so ideas turn into impact.

Collaboration

01

Visual design

I create digital experiences where brand and interface feel seamless, ensuring every detail contributes to clarity, trust, and delight.

Visual design

02

Interaction design

Through Cursor prototyping, journey mapping, and usability testing, I design flows that anticipate needs and remove friction, helping people move confidently through products.

Interaction design

03

Inclusive systems thinking

By embedding accessibility principles and shaping design systems, I focus on solutions that are scalable, consistent, and welcoming to everyone.

Inclusive systems thinking

04

Collaboration

My soft sill that I use daily is presenting concepts clearly, inviting feedback early, and building alignment across disciplines so ideas turn into impact.

Collaboration

01

Visual design

I create digital experiences where brand and interface feel seamless, ensuring every detail contributes to clarity, trust, and delight.

Visual design

02

Interaction design

Through Cursor prototyping, journey mapping, and usability testing, I design flows that anticipate needs and remove friction, helping people move confidently through products.

Interaction design

03

Inclusive systems thinking

By embedding accessibility principles and shaping design systems, I focus on solutions that are scalable, consistent, and welcoming to everyone.

Inclusive systems thinking

04

Collaboration

My soft sill that I use daily is presenting concepts clearly, inviting feedback early, and building alignment across disciplines so ideas turn into impact.

Collaboration

01

Visual design

I create digital experiences where brand and interface feel seamless, ensuring every detail contributes to clarity, trust, and delight.

Visual design

02

Interaction design

Through Cursor prototyping, journey mapping, and usability testing, I design flows that anticipate needs and remove friction, helping people move confidently through products.

Interaction design

03

Inclusive systems thinking

By embedding accessibility principles and shaping design systems, I focus on solutions that are scalable, consistent, and welcoming to everyone.

Inclusive systems thinking

04

Collaboration

My soft sill that I use daily is presenting concepts clearly, inviting feedback early, and building alignment across disciplines so ideas turn into impact.

Collaboration

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FAQ

FAQ

Every designer has strong opinions.
Here are a few of mine

What’s a design hill you’d die on?
icon

Delight is not optional. Even small, thoughtful moments can shift an experience from functional to memorable. speed, ensuring better search rankings and visibility.

What have you changed your mind about?
icon

Feedback — I used to feel very attached to my work, now I welcome feedback as it often expands my original perception. It’s become one of the most valuable parts of my process, sharpening ideas and building trust.

What surprised you about becoming a senior designer?
icon

How much more time is spent on preliminary thinking than on hands-on design. The invisible work of aligning people and framing problems often makes the visible work possible.

What do you wish more people asked you about?
icon

Empathy. I think as designers we often get caught up in the pixels and boxes but at the end of the day we design because we want to reach people and share something with them. I wish we talked more about how empathy for our audience can help us connect with them in more meaningful ways.

What’s a design hill you’d die on?
icon

Delight is not optional. Even small, thoughtful moments can shift an experience from functional to memorable. speed, ensuring better search rankings and visibility.

What have you changed your mind about?
icon

Feedback — I used to feel very attached to my work, now I welcome feedback as it often expands my original perception. It’s become one of the most valuable parts of my process, sharpening ideas and building trust.

What surprised you about becoming a senior designer?
icon

How much more time is spent on preliminary thinking than on hands-on design. The invisible work of aligning people and framing problems often makes the visible work possible.

What do you wish more people asked you about?
icon

Empathy. I think as designers we often get caught up in the pixels and boxes but at the end of the day we design because we want to reach people and share something with them. I wish we talked more about how empathy for our audience can help us connect with them in more meaningful ways.

What’s a design hill you’d die on?
icon

Delight is not optional. Even small, thoughtful moments can shift an experience from functional to memorable. speed, ensuring better search rankings and visibility.

What have you changed your mind about?
icon

Feedback — I used to feel very attached to my work, now I welcome feedback as it often expands my original perception. It’s become one of the most valuable parts of my process, sharpening ideas and building trust.

What surprised you about becoming a senior designer?
icon

How much more time is spent on preliminary thinking than on hands-on design. The invisible work of aligning people and framing problems often makes the visible work possible.

What do you wish more people asked you about?
icon

Empathy. I think as designers we often get caught up in the pixels and boxes but at the end of the day we design because we want to reach people and share something with them. I wish we talked more about how empathy for our audience can help us connect with them in more meaningful ways.

What’s a design hill you’d die on?
icon

Delight is not optional. Even small, thoughtful moments can shift an experience from functional to memorable. speed, ensuring better search rankings and visibility.

What have you changed your mind about?
icon

Feedback — I used to feel very attached to my work, now I welcome feedback as it often expands my original perception. It’s become one of the most valuable parts of my process, sharpening ideas and building trust.

What surprised you about becoming a senior designer?
icon

How much more time is spent on preliminary thinking than on hands-on design. The invisible work of aligning people and framing problems often makes the visible work possible.

What do you wish more people asked you about?
icon

Empathy. I think as designers we often get caught up in the pixels and boxes but at the end of the day we design because we want to reach people and share something with them. I wish we talked more about how empathy for our audience can help us connect with them in more meaningful ways.

Want to talk design?

Let’s talk

I love to talk design, strategy, cats pretty much anytime 🤍

Dark gradiend background

Want to talk design?

Let’s talk

I love to talk design, strategy, cats pretty much anytime 🤍

Dark gradiend background

Want to talk design?

Let’s talk

I love to talk design, strategy, cats pretty much anytime 🤍

Dark gradiend background

Want to talk design?

Let’s talk

I love to talk design, strategy, cats pretty much anytime 🤍

Dark gradiend background

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